Correction: Please note in my accompanying comment to the article link that I provided earlier, I referred to Adidas and Rockport. It should have been Adidas and ReebokRead the press release here.


Apologies to all – but I encourage you to look at the video at the end of the article it is very interesting. Reebok, not Rockport!

Alasdair Carmichael
Carmichael International
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